Phone: (818) 651-7587
EPRIZ 7 helps dental practices build a stronger digital presence through Local SEO, Google Ads, website strategy, Google Business Profile optimization, reputation marketing, CTV advertising, and lead tracking.
If your dental practice is not generating enough calls, appointment requests, or website inquiries, your marketing strategy may need a closer look.
You may have questions such as:
EPRIZ 7 can help you evaluate the entire digital marketing process.
Get a closer look at your website, Google visibility, advertising opportunities, local search presence, and conversion strategy.
No complicated marketing language. No one-size-fits-all strategy. Just a clear look at where your practice may have opportunities to improve its digital marketing.
Your patients are searching. Make sure your practice is easy to find.
EPRIZ 7 can help you build a connected strategy using Local SEO, Google Ads, website optimization, Google Business Profile, reputation marketing, content, CTV, and conversion tracking.
Today's dental patients often research a practice before making an appointment.
They may search for:
Your online presence needs to help potential patients understand who you are, what you offer, where you are located, and how to schedule an appointment.
EPRIZ 7 creates an integrated marketing strategy that connects your website, Google presence, advertising, content, and conversion opportunities.
Local SEO helps your practice compete for searches performed by people looking for dental services in your area.
EPRIZ 7 can help optimize your local search presence around relevant services, locations, and patient search intent.
Google states that local search visibility is influenced by factors including relevance, distance, and prominence. Google also recommends keeping your Business Profile information complete and accurate and responding to reviews.
Our Local SEO strategy can include:
Target Searches Like:
Google Ads can put your dental practice in front of people searching for specific services.
EPRIZ 7 can develop campaigns around high-intent searches and help connect advertising activity to measurable actions.
Dental Google Ads Campaigns Can Target:
Campaign Management Can Include:
Important: Advertising results vary by market, competition, service, budget, offer, website experience, and conversion process. EPRIZ 7 focuses on measurable marketing activity rather than promising a specific number of patients.
Find out where your practice may be missing opportunities to reach new patients.
We'll take a look at your website, Google visibility, Local SEO, advertising opportunities, and online presence.
Your website is often one of the first places a potential patient goes after finding your practice.
The American Dental Association recommends that dental practice websites provide useful information such as practice details, services, team information, financing information, and location information.
EPRIZ 7 can help create or improve a dental website designed around:
Strong Calls to Action
Recommended Dental Website Sections
Your Google Business Profile can play an important role in your local search presence.
EPRIZ 7 can help your practice maintain a more complete and informative profile, including:
Google says complete and accurate Business Profile information can help businesses appear in relevant local searches, while reviews and other factors contribute to prominence.
When someone searches:
“dentist near me”
your practice needs more than a phone number. Potential patients need enough information to decide whether to learn more, call, or request an appointment.
Online reviews can influence how prospective patients evaluate dental practices.
The ADA reports that prospective patients use online reviews when evaluating healthcare providers and recommends that practices monitor their online reputation while considering applicable privacy and regulatory requirements.
EPRIZ 7 can help create a reputation marketing strategy that includes:
Your online reputation can help answer questions potential patients may have:
Answer the questions potential patients are already asking.
Educational content can help your practice provide useful information while creating additional opportunities for search visibility.
EPRIZ 7 can develop content around topics such as:
Content Opportunities
Let's identify opportunities to improve your dental practice's online visibility and lead generation.
Connected TV, or CTV, gives dental practices another way to reach households through streaming television.
EPRIZ 7 can incorporate CTV into a broader local marketing strategy to help build awareness for your dental practice.
CTV Can Support:
CTV can work alongside Google Ads and Local SEO, not replace them.
The Strategy
Generating website traffic is only part of the process.
EPRIZ 7 focuses on the journey from:
Search → Click → Website → Call/Form → Appointment Opportunity
We can help identify and track important conversion actions such as:
The ADA specifically recommends setting benchmarks and tracking how prospective patients heard about the practice so you can evaluate marketing performance.
Marketing decisions are easier when you can see what is happening.
EPRIZ 7 can provide reporting on key marketing activities such as:
Instead of focusing only on website traffic, focus on actions that can contribute to practice growth.
Visibility → Traffic → Leads → Appointment Opportunities
Your dental marketing should not operate as a collection of disconnected services.
EPRIZ 7 can bring multiple channels together:
A dental practice does not need more random marketing activity.
It needs a strategy.
EPRIZ 7 brings together digital marketing channels to help your practice build visibility, attract potential patients, and create measurable opportunities.
Our Approach
EPRIZ 7 can develop marketing strategies for:
Your potential patients may live or work within a relatively small geographic area around your practice.
This creates a structured search strategy around the services and locations most relevant to your practice.
EPRIZ 7 can build campaigns around your:
Example Local SEO Strategy
What is dental marketing?
Dental marketing is the process of promoting a dental practice and its services to potential patients through channels such as search engines, websites, advertising, content, reviews, social media, email, and other marketing platforms.
What is dental SEO?
Dental SEO is the process of optimizing a dental practice's website and online presence to improve visibility for relevant searches, particularly searches related to dental services and local locations.
How can Google Ads help a dental practice?
Google Ads can place advertisements in front of people searching for relevant dental services. Campaign performance depends on factors such as competition, targeting, budget, advertising quality, landing-page experience, and the practice's ability to convert inquiries into appointments.
How important is a dental website?
A dental website can serve as both a marketing asset and an information resource for existing and prospective patients. The ADA recommends that dental websites provide useful practice and service information and be clear and compelling.
Do dental practices need Local SEO?
For practices that depend on patients from a defined geographic area, Local SEO can help improve visibility for relevant local searches. Google says local results are primarily based on relevance, distance, and prominence.
Do online reviews matter for dental practices?
Reviews are one part of a dental practice's online reputation. The ADA notes that prospective patients use online reviews when evaluating healthcare providers. Practices should also consider privacy, ethical, federal, state, and local requirements when managing reviews.
How much should a dental practice spend on marketing?
No single budget fits every dental practice. A useful budget depends on the practice's market, competition, services, growth objectives, geographic area, current patient base, and available marketing channels.
EPRIZ 7 can help evaluate how to allocate the marketing budget across channels such as Google Ads, Local SEO, website development, content, and CTV.
Can EPRIZ 7 guarantee new dental patients?
Marketing performance varies by market, and many factors are outside an agency's control. EPRIZ 7 should focus on building and measuring marketing opportunities rather than promising a specific number of patients.
